I simply love the new ads from the Antwerp Zoo in the Netherlands.

The Zoo wanted to place the Zoo as the garden for anyone living in Antwerp and collaborated with real estate agents in Antwerp.

So as part of every house, or apartment that they sold or rented, a garden the new owners would receive a year pass for the whole family to the Zoo. All of a sudden you have a garden!

Advertising Agency: Saatchi & Saatchi, Brussels, Belgium
Creative Director: Jan Teulingkx
Art Directors / Copywriter: Arnaud Bailly, Ross McCurrach
Photographer: Marc Paeps
Account: Carolina Pizzutilo
Published: March 2010

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